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The Ideal Trade Co is a small group of enterprising businesses in the service and hospitality sector. All different but all with the same commitment to quality and service. Our aim is to deliver exceptional levels of service and innovative products.

Our Companies

Traditional Somerset country pub

 The Inn at Freshford is a traditional 16th century village pub is tucked away in the pretty village of Freshford, near Bath, set in an idyllic location by the river with stunning countryside surroundings & full of historic charm with a modern flavour. Open fires and flower-decked garden. 

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A beautiful 16th Century inn on the canal

The Cross Guns is a stunning 16th century inn full of historical character with original beams and low ceilings. Located in Avoncliff, on the canal towpath between Bath and Bradford on Avon, with a large decked garden with panoramic views of the river and aqueduct. 

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Nestled in the Cotswolds countryside

The Old Crown Inn is a traditional 15th century country inn, close to Bath and Bristol, surrounded by glorious countryside. With old beams and polished flagstones, it has an inviting atmosphere with a contemporary craft flavour. Large garden & events venue.

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Barabiku Is a new kind of hospitality

Offering bespoke venue, catering and party solutions for events in the South West. With solid experience and a strong team, they have mastered the art of throwing exceptional parties.

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from the heart of the new world

A specialist food and wine importer, supplying South African food and drink of exceptional taste and quality. Exclusive meats, wines, deli food and fruit, all handpicked.

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Freshly home baked artisan cakes

Produces a wide range of home baked cakes from their bakery in Freshford, with a wholesale service supplying local pubs, restaurants, cafes and garden centres with their delicious produce.

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